Google涂鸦设计者专访
![]() 全球最红的“幕后艺术家”
源代码网整理以下 “是的,我就是那个为Google 涂鸦的人!”29 岁韩国小伙子黄正穆对《外滩画报》说。作为 源代码网整理以下 全球商业领域最重要的设计师之一,每天接近1.8 亿人浏览他的作品。很少有人知道他只是 源代码网整理以下 Google 一个普通的网站管理员,每天维护网页,“涂鸦”之作通常都在匆忙中完成。 源代码网整理以下 文/杨晓宇 源代码网整理以下 Google有不少的天才。他们可能分别是各自领域最顶尖的人,在各自领域里被人仰慕。可这些天才都无一例外地喜欢一个圆圆脸、笑嘻嘻走来走去的韩国小伙子—黄正穆(DennisHwang)。 源代码网整理以下 黄正穆,Google网站图标首席设计师。他不是Google最重要的人,却应该是Google最受欢迎的人之一,拥有近亿全球“粉丝”。 源代码网整理以下 “是的,我就是那个为Google涂鸦的人!”黄正穆说。 源代码网整理以下 Google 的实习生 源代码网整理以下 在Google美国总部,人们不太记得黄正穆的韩国名字,他总是被叫做“Dennis”。他像美国人一样生活、一样大笑,却仍然像一个韩国人一样皱眉。黄正穆出生于美国田纳西州,5岁的时候,回到韩国度过童年,1992年又随父亲再到美国。 源代码网整理以下 8年后,黄正穆是一个22岁的大学生,正在斯坦福大学念计算机科学与艺术双学位。 源代码网整理以下 当时G o o gl e的两位创始人—Larry Page 和 Sergey Brin正在努力向每一个人描述Google这个词的含义,Google还只是一个“可能”改变世界的小公司—相信这一点的人并不多。 源代码网整理以下 在一个朋友的建议下,黄正穆进入Google做一名站长助理。 源代码网整理以下 那时Google只是一个小公司,他也只是一个普通不过的实习生,每周兼职40个小时。直到有一天Larry 和Sergey走过来,拍了拍他的肩膀。 源代码网整理以下 “那时候,Google开始把在网站Logo上Doodle作为一个定期的习惯推出。”黄正穆回忆说。 源代码网整理以下 Doodle即涂鸦,漫不经心画画的意思。被涂鸦后的网站图标,被广泛称为Google Doodle,也就是Google涂鸦。 源代码网整理以下 Google最早的Doodle创意来自于两位创始人。1999年夏天,Larry 和Sergey参加了内华达州沙漠里举办的“火人节”。那次,这“两个家伙”在Google主页上做了一个小小的改动—在logo里画了一个小棍子,目的是希望能够让网站变得更“crash”,并且希望知道,为什么没有人给他们打电话。 源代码网整理以下 那是Google的第一个Doodle。 源代码网整理以下 Larry 和Sergey喜欢这个自己的这个想法,但是,他们需要一个真正学过艺术的人来花更多的时间在这上面,给它增加更多趣味。 源代码网整理以下 听说黄正穆正在念计算机科学与艺术双学位之后,他们来到他的位置上,拍了拍这个实习生的肩膀。“我并不是因为艺术学位被雇用的。”黄正穆说,“最后却这样偶然遇到了我的第一个涂鸦。” 源代码网整理以下 2000年7月,巴士底狱纪念日的logo成为了黄正穆的第一个正式作品。“我做了一个十分无聊的旗帜主题??”他在一篇Blog中自嘲。 源代码网整理以下 他曾被指责“伤风败俗” 源代码网整理以下 毕业后,黄正穆继续留在了Google这个小公司,成为Google最早的员工之一,也是唯一为Google涂鸦的人。有一次James Watson跟他索要签名。这位DNA的发现者之一喜欢2003年黄正穆为纪念DNA发现50周年所作的涂鸦。这让黄正穆感到自己的涂鸦“太不可思议”。 源代码网整理以下 2004年6月,Google已经改变了世界;黄正穆的涂鸦也成为了Google最让人着迷的一部分。 源代码网整理以下 一个法国宇航员给黄正穆写了一封信,告诉他“在24小时内金星会运行到太阳前面,上一次出现这样的奇观是122年前。” 源代码网整理以下 黄正穆立刻在手写板上画了一个logo:将第二个O画成太阳的形状,上面加了一个黑点表示金星。他把这个设计拿给Larry 和Sergey 看,两个人立刻表示很喜欢。 源代码网整理以下 “我们公司就是这么一个奇怪的公司,这种东西很容易被接受。几个小时后,这个标志就放了出去,全世界都知道这件事了。”黄正穆说。 源代码网整理以下 手写板就是他创造所有涂鸦的地方,他在上面画了无数的涂鸦。但并不是每一个涂鸦都能够成功地出现在Google的页面上,其中也有不能通过,甚至被撤换的时候。当他的涂鸦不被两位创始人喜欢的时候,他们就把大拇指朝下。 源代码网整理以下 黄正穆每次把涂鸦递给两位创始人时,都屏住呼吸,看着他们的大拇指的举动。 源代码网整理以下 2006年6月,为了纪念西班牙超现实画家Joan Miró,黄正穆将Miró的一些重要作品拼起来,做了一个logo。可是,这个涂鸦却立刻引起了Miró家族成员的强烈不满,认为这样是违反了版权法。要求立刻将涂鸦撤下。几个小时后,Google换掉了这个logo。这让黄正穆感觉到:“并不是所有的人都能够接受这种致敬。” 源代码网整理以下 “各国的节日和风俗都不同,他不可能知道全部。”Google一名工程师说。 源代码网整理以下 在黄正穆自己的记忆中,他就曾经因为这个原因被一些人批评过。他的一个为感恩节设计的涂鸦,画了一个火鸡在翻捡树叶,立刻遭到了巴西、澳大利亚等南半球国家的反对。他们批评设计者的“北半球中心主义”。甚至还有一次,在米开朗琪罗生日那天,很多人指责他的作品伤风败俗,因为那天他画了一个裸体的大卫! 源代码网整理以下 事实上,随着Google在世界各国业务的不断扩张,现在的Google图标并不是全部出自黄正穆之手。就像Google每一个人都可以设计T恤一样,每一个员工都可以提出自己的设计。 源代码网整理以下 当然,所有的图标还是得经过黄正穆的审核。 源代码网整理以下 “以后,Google涂鸦会变成怎样?嗯,告诉你这个,我觉得会剥夺掉我的乐趣!”黄正穆说。 源代码网整理以下 他现在还是个网管 源代码网整理以下 如今,黄正穆依旧担任Google的网管,管理一个大约30人的团队。他工作中的大约80%到90%的时间用于维护Google网页,每年仅设计大约50个Google徽标。 源代码网整理以下 “他的真正职位是网站管理员。”Google中国区总裁李开复很为黄正穆感到骄傲,“可是他管理了全球的Google涂鸦。他很酷!” 源代码网整理以下 作为一个网站管理员,黄正穆领导的小团队维护有100多个语言版本的Google网页。 源代码网整理以下 这个职位并不是不重要,可是,大多数人,特别是那些图标的Fans们,更关注的是他的Google涂鸦。 源代码网整理以下 他们并不真正在乎“网站管理员”是干什么的—甚至包括Google公司的工程师们。 源代码网整理以下 “Doodle和Dennis我们的门面,我们都很喜欢他!”一位Google的工程师说,“他是一个很可爱的人。” 源代码网整理以下 按照Google的习惯,每一名员工都有80%的工作时间与20%的自由时间。在20%的自由时间中,他们都可以去做自己感兴趣的事情—不一定局限于自己手头的工作。 源代码网整理以下 “有很多人都在这20%的时间里,发挥自己的想象力,满足自己的兴趣,甚至有人利用这段时间提出创意,完成项目,获得了公司的大奖。”Googler工程师陈晓说。 源代码网整理以下 黄正穆可能是其中利用这20%时间,让“兼职”的知名度超越“正职”的最成功的一个人。 源代码网整理以下 “每当画完一个作品,呈给佩奇和布林,等他们做出最终裁决的时候,心情总是很激动。想到我的小小工作台,成为公司中最酷、最有创造性、最google的一角就止不住兴奋。”他在自己的Blog中说。 源代码网整理以下 然而,他的作品满足的不仅仅是他自己的心情。 源代码网整理以下 美国《商业周刊》评论说:“他的设计有很重要的商业作用。Google公司的多彩标志就和苹果公司的苹果一样重要。Google公司的不断发展壮大,已经变得越来越让人敬畏,这时出现的涂鸦把人们一下子拉回公司生机勃勃、才思泉涌、充满传奇色彩的创业初期。” 源代码网整理以下"Yes, I was that Google graffiti!" 29-year-old Korean youngster Huang Mu is right, "told Waitan Huabao". As 源代码网整理以下The Global Business of the most important designers, one day nearly 180 million people visit his work. Very few people know that he just 源代码网整理以下Google an ordinary Webmasters, the daily maintenance of the website, "graffiti" is usually made in the rush to complete. 源代码网整理以下/ Yang Xiaoyu 源代码网整理以下Google had a lot of talent. They were the top in their respective fields who, in their respective areas to be admired. These can be gifted without exception, like a round face, walked up to the grinning youngster Korea-Huang Mu (DennisHwang). 源代码网整理以下Huang Mu Google icon chief designer. He is not the most important Google, but Google is the most popular one, with nearly 100 million global "fans." 源代码网整理以下"Yes, I was that Google graffiti!" Huang Mu said. 源代码网整理以下Google interns 源代码网整理以下Google headquarters in the United States, people do not remember the Korean MU is the name, he always called "Dennis." His living like Americans, like laughing, but he is still like a Korean like frowning. Huang Mu was born in Tennessee, five years of age, returned to South Korea through childhood, and again in 1992 with his father, then to the United States. 源代码网整理以下Eight years later, Huang Mu is a 22-year-old university student, Stanford University to study computer science and art double degrees. 源代码网整理以下Then G o o gl the two e-founder Larry Page and Sergey Brin are trying to describe each individual Google the meaning of the word, Google has only a "possible" to change the world of small companies - I believe that not many people. 源代码网整理以下At a friend"s suggestion, Huang Mu Google is doing an assistant director. 源代码网整理以下Then it is just a small company, he has only an ordinary interns, part-time weekly 40 hours. Until the day when Larry and Sergey come through, patted his shoulder. 源代码网整理以下"At that time, Google started on the site Logo Doodle as a regular habit launch." Huang Mu recalls. 源代码网整理以下Doodle is graffiti, insouciant paint meant. Graffiti was the site icon, widely known as Google Doodle, the Google graffiti. 源代码网整理以下Google Doodle earliest creative from the two founders. In summer 1999, Larry and Sergey participated in the Nevada desert of the "fire people Festival." Once, the "two guys" in the Google home page to make a minor change-in logo Lane drew a small stick, the objective is to make the site more "crash", and wanted to know why no one to call. 源代码网整理以下Google is the first Doodle. 源代码网整理以下Larry and Sergey likes the idea of this, but they need to learn a real art to the people to spend more time in it, to increase it more interesting. 源代码网整理以下Huang Mu heard was studying computer science and the arts double degree, they came to his position, and patted the shoulder of the interns. "I do not because the arts graduate was hired." Huang Mu said, "This is the last chance I had of a graffiti." 源代码网整理以下In July 2000, the bus anniversary of the end of the prison as a logo Huang Mu is the first official entries. "I had a very boring banner theme? ? "He"s a blog jokes. 源代码网整理以下He has been accused of "immoral" 源代码网整理以下After graduation, Huang Mu is to stay in a small company Google, Google one of the earliest employees, Google is the only one of graffiti. James Watson, one with his autograph. The DNA like one of the founders in 2003 Huang Mu is to commemorate the fiftieth anniversary of the discovery of DNA by graffiti. This is to allow Huang Mu felt graffiti "too incredible." 源代码网整理以下In June 2004, Google has changed the world; Huang Mu graffiti Google has become the most fascinating part. 源代码网整理以下A French astronaut to Huang Mu wrote a letter to tell him "within 24 hours, Venus will run to the front of the sun, on the occasion of the wonders of this 122 years ago." 源代码网整理以下Huang Mu immediately handwritten board drawing of a logo : a second O painted in the shape of the sun, above adding a black Point Venus. The design he gave Larry and Sergey, said two people immediately liked. 源代码网整理以下"Our company is such a strange, this thing is very easy to be accepted. A few hours later, the signs she let out, the whole world is aware of this whole thing. "Yellow is Mu said. 源代码网整理以下He is the 5270 creation of all the graffiti, in the above painting graffiti numerous. But not every one will succeed in graffiti appeared in the pages on Google, which has not passed, even when replaced. When he was not graffiti like two founders of the time, they put their thumbs clerk. 源代码网整理以下Huang Mu put graffiti each handed two founders, all with bated breath, watching their thumbs move. 源代码网整理以下In June 2006, in order to commemorate the Spanish surrealistic painter Joan Miró, Huang Mu will Miró are some important works put together and made a logo. However, the graffiti has immediately attracted the family members of the Miró strong dissatisfaction that this is a violation of copyright law. Request immediately to remove graffiti. Several hours later, Google replaced by the logo. This is to allow Huang Mu feel : "not all people can accept this tribute." 源代码网整理以下"Each festivals and customs are different, he could not know the full." A Google engineer said. 源代码网整理以下Huang Mu is their memory, he would have because of this reason some people have criticized. One of his Thanksgiving Day graffiti design, a drawing of a turkey found in the leaves turned, was met immediately Brazil, Australia and other countries in the southern hemisphere opposition. They criticized the designers of the "northern hemisphere chauvinist." Even once the Michelangelo birthday, many people accused him of the works immoral, because that day he drew a naked David! 源代码网整理以下Indeed, with Google in the world of business expansion, Google icon is not entirely out Huang Mu hands. Like Google each individual can design T-shirt, every employee can make their own design. 源代码网整理以下Of course, all the icons still have to read Huang Mu are audited. 源代码网整理以下"In the future, Google will become graffiti? Ah, tell you this, I think I will be deprived of the fun out! "Yellow is Mu said. 源代码网整理以下Now he still Management 源代码网整理以下Now, Huang Mu is still as Google"s network management, management of about 30 people a team. His work of approximately 80% to 90% of the time for the maintenance of Google"s website, the annual design only about 50 Google logo. 源代码网整理以下"His real job is Webmasters." Google China president Kai-fu Lee, Wong is very proud Mu, "but he managed the global Google graffiti. He"s cool! " 源代码网整理以下As a webmaster, Huang Mu is leading a small team of protecting more than 100 language version of the Google website. 源代码网整理以下This post is not important, but most people, especially those icons are impressive, more attention is his Google graffiti. 源代码网整理以下They do not really care about the "Webmasters" is doing - even including Google"s engineers. 源代码网整理以下"Doodle and Dennis the facade, we all loved him!" A Google engineer said, "He was a very lovable person." 源代码网整理以下According to Google"s habits, each have a 80% staff working hours and 20% of the free time. 20% of free time, they can do things in their own interest-not necessarily confined to themselves to the task at hand. 源代码网整理以下"Many people in these 20% of the time, play to their imagination, to meet their own interests, or even the use of this creative time, completion of the project, access to the company"s award." Engineers said the documents the first place. 源代码网整理以下Huang Mu may be using 20% of their time, "part-time" visibility beyond the "principal" the most successful one. 源代码网整理以下"Whenever an unfinished works, and show Page and Brin, as they make the final decision, and I feel always very excited. I think the little workstations, the company had become the coolest, most creative and most of the iceberg on google they could not excited. "He said in his blog said. 源代码网整理以下However, his work is not only to satisfy his own feelings. 源代码网整理以下"Business Week," said : "He designed a very important commercial role. Google"s colorful logo on Apple and the Apple as important. Google"s continuous growth, it has become increasingly revered, then the graffiti immediately put people back to the company HEALTH Machine vigor and creativeness Madiba, the legendary initial period. " |

